Apple: Hero or Villain?

It is well know that I am a huge fan of the Simpsons. It provides witty humor that can be slapstick and crude one second and then very smart and intelligent the next. Last night the Simpsons episode began by mocking the popularity of Apple (or Mapple). Here is the clip. Simply brilliant.



My favorite part is at the 2:30 mark when the Comic Book Guy throws a sledgehammer into the wall in a DIRECT PARODY of the famous "1984" commercial. As an Advertising major I cannot tell you how impressed I was at the intellegence of this reference. But I will try.

Never heard of the "1984" Apple commercial? You know the effects. The ad itself was for the Apple "Macintosh". But in actuality this was THE Super Bowl Ad that created all the hype that surrounds the current Super Bowl commercials. Apple had ran ads stating "Don't miss the first break of the third quarter." The commercial was a "smash" and the hype lives on.

Here is the ad that made the Super Bowl a must see event for non-football fans.



Ok so the ad doesn't make sense if you haven't read the book 1984 and that woman clearly is not an Olympic athlete. But it was timely for that generation. My point is: The Simpsons Rule.